Wednesday, May 30, 2018

Merchant Banking


Merchant Banking
Meaning:
The term 'merchant banking' has been used differently in different parts of the world. While in U.K. merchant banking refers to the 'accepting and issuing houses', in U.S.A. it is known as 'investment banking'. The word merchant banking has been so widely used that sometimes it is applied to banks who are not merchants, sometimes to merchants who are not banks and sometimes to those intermediaries who are neither merchants not banks.
In India merchant banking services were started only in 1967 by National Grindlays Bank followed by Citi Bank in 1970. The State Bank of India was the first Indian Commercial Bank having set up separate Merchant Banking Division in 1972. In India merchant banks have been primarily operating as issue houses than full- fledged merchant banks as in other countries.
A merchant bank may be defined as an institution or an organisation which provides a number of services including management of securities issues, portfolio services, underwriting of capital issues, insurance, credit syndication, financial advices, project counselling etc. There is a distinction between a commercial bank and a merchant bank. The merchant banks mainly offer financial services for a fee. while commercial banks accept deposits and grant loans. The merchant banks do not act as repositories for savings of the individuals.
Merchant Banking The term ‘Merchant banker’ was used in relation to a wealthy merchant, who developed the banking side of one’s business, in England. In India, merchant banking definition is framed in SEBI rules 1992. It defines merchant banker as “ any person who is engaged in the business of issue management either by making arrangement regarding selling, buying or subscribing to securities as manager, consultant, advisor or rendering corporate advisory services in relation to such issue management.
Functions of Merchant Banks:
The basic function of a merchant banker is marketing corporate and other securities. Now they are required to take up some allied functions also.
Functions of Merchant Bankers
1. Corporate Counseling       2. Project Counseling    3. Pre investment studies
 4. Capital Restructuring       5. Credit Syndication and Project Finance 
6. Issue Management and underwriting   7. Portfolio Management
8. Working Capital Finance   9. Acceptance of credit and bill discounting
10. Merger, Amalgamation and Takeover  11. Venture capital
12. Lease Financing  13.Foreign Currency Financing  14. Fixed Deposits Broking  15. Mutual Funds

1. Corporate Counseling A set of activities undertaken to ensure the efficient running of a corporate enterprise is known as corporate counseling. The merchant banker is guiding in the following activities:
➢➢ Diversification based on the Government’s economic and licensing policies.
➢➢ Appraisal of product lines, analyzing their growth and profitability and forecasting future trends.
➢➢ Diagnosing sick units, assessing revival prospects for rehabilitation by way of modernization and diversification, suggesting suitable strategy for improving their production technology and financial structure.
➢➢ Arranging funds for rehabilitation through banks/financial institutions.
➢➢ Monitoring of rehabilitation schemes.
 ➢➢ Assisting takeover of sick units
2. Project Counseling Project counseling is the feasibility study of the project with reference to various aspects such as financial, economical, commercial technical etc... It includes the following activities:
 Review of project idea, conducting feasibility study and providing advice for implementation.
➢➢ Providing assistance in the preparation of project reports, conducting market surveys and obtaining government consents (approvals/licenses/permissions/grants) for implementation of the project. Providing guidance in making investment in Indian projects in India and abroad.
 ➢➢ Arranging and negotiating foreign collaborations, amalgamations, mergers, and takeovers.
3.Pre-Investment Studies It is a detailed feasibility study to evaluate alternative avenues of capital investment in terms of growth and profit prospects. Activities related to pre-investment studies are:
➢➢ Analyzing environment and regulatory factors
 ➢➢ Identification of raw material sources
➢➢ Estimation of demand
➢➢ Estimation of financial requirements
4. Capital Restructuring Services Capital restructuring aims to reduce the cost of capital and maximize the shareholders wealth. Merchant bankers provide the following services related to capital restructuring:
➢➢ Determination of optimum capital structure conforming to legal requirements.
➢➢ Getting consent of controller of Capital issues for capitalization of reserves by way of issuing bonus shares.
5. Credit Syndication Credit syndication refers to activities connected with credit procurement and project financing, aimed at raising Indian and foreign currency loans from banks and financial institutions, are collectively known as ‘credit syndication’. The activities are:
➢➢ Estimating the total cost of the project and drawing up a financing plan for the total project cost.
➢➢ Preparing loan application for financial assistance from term lenders/financial institutions/banks, and monitoring their progress, including pre-sanction negotiations.
➢➢ Selecting institutions and banks for participation for financing.
6. Issue Management and Underwriting Issue management and underwriting is concerned with the activities of management of the public issues of corporate securities, viz. equity shares, preference shares, and debentures of bonds to procure money from the capital market. The activities and SEBI guidelines in this regard are discussed later elaborately in this unit.
7. Portfolio Management Portfolio management is making investment decisions in marketable securities for maximizing returns with minimum risk. The services are
 ➢➢ Providing advice on selection of investments.
➢➢ Carrying out a critical evaluation of investment portfolio.
➢➢ Collecting and remitting interest and dividend on investment.
➢➢ Undertaking investment in securities.
➢➢ Safe custody of securities in India and overseas.
➢➢ Undertaking review of Provident fund investment, Trust investment, etc.
8. Working Capital Finance Working Capital finance is the fund required to meet the day-today expenses of an enterprise. The related activities are:
➢➢ Assessment of working capital requirements.
➢➢ Facilitating sanction of credit facilities speedy disbursements.
9. Acceptance Credit and Bills Discounting ‘Acceptance credit and bill discounting’ means activities relating to acceptance and discounting of bills of exchange and advancement of loans on the strength of such instruments.
10. Merger and Acquisition The merchant banker arranges for negotiating acquisitions and mergers by offering expert valuation regarding the quantum and the nature of considerations, and other related matters. The activities relating to merger and acquisition are:
➢➢ Conducting SWOT analysis in order to help formulate guidelines and directions for future growth.
➢➢ Conducting studies for locating overseas markets, foreign collaborations and prospective joint venture associates.
➢➢ Obtaining approvals from shareholders and other stakeholders
➢➢ Monitoring the implementation of merger and amalgamation schemes.
11. Venture Capital Financing Venture capital is the seed capital in the form of equity financing for high-risk and high-reward projects.
12. Lease Financing Leasing is one of the fund based financial services of merchant banker. Leasing means ‘letting out assets on lease’ for use by the lessee for a particular period of time. Merchant banker provides the following services:
➢➢ Providing advice on the viability of leasing
➢➢ Providing advice on the choice of a favorable rental structure.
13. Foreign Currency Financing Foreign currency finance is the fund provided for foreign trade transactions in the form of export-import trade finance, euro currency loans. The role of merchant bankers in this regard is:
 ➢➢ Assisting the study of turnkey project and construction of contract projects.
➢➢ Liaison with RBI, EXIM, ECGC and other institutions.
➢➢ Providing assistance in opening and operating banks accounts abroad.
➢➢ Assisting in obtaining export credit facilities and letter or credit.
➢➢ Providing guidance on forward cover for exchange risk.
➢➢ Arranging foreign currency guarantees.
➢➢ Arranging various types of foreign currency loans such as Eurocurrency Loans, Syndication of Euro loans, Bank guarantees etc.
14. Brokering Fixed Deposits The merchant bankers render the following services
➢➢ Working out the quantum of procurement of fund in the form of deposits from the public
➢➢ Drafting of advertisement for inviting deposits and filing a copy of it with the registrar of Companies for registration.
➢➢ Arranging payment of interest amounts.
➢➢ Advising on the terms and conditions of fixed deposits the company.
15. Mutual Funds Mutual funds are institutions that mobilize the savings of innumerable investors for the purpose of channeling them into productive investments in a wide variety of corporate and other securities. Investment of the fund is in a diversified portfolio of shares and debentures belonging to well managed and growing companies.

SEBI Regulations on merchant bankers
SEBI has brought about a effective regulative measures for the purpose of disciplining the functioning of the merchant bankers in India. The objective is to ensure an era of regulated financial markets and thus streamline the development of the capital market in India. The measures were introduced by the SEBI in the year 1992. The measures were revised by SEBI in 1997.
SEBI has made the following reforms for the merchant banker
1. Multiple categories of merchant banker will be abolished and there will be only one equity merchant banker.
2. The merchant banker is allowed to perform underwriting activity. For performing portfolio manager, the merchant banker has to seek separate registration from SEBI.
3. A merchant banker cannot undertake the function of a non-banking financial company, such as accepting deposits, financing others’ business, etc.
4. A merchant banker has to confine himself only to capital market activities.
SEBI (Merchant Bankers) Regulations, 1992
This regulation has five chapters pertaining to definitions, compulsory registration with SEBI, renewal of certificate and fee payable to SEBI, capital adequacy requirements, obligations and responsibilities, code of conduct, procedure for inspection by SEBI, of documents, records and books of accounts, procedure in case of default, i.e. the action to be taken against concerned merchant banker (cancellation or suspension of registration by SEBI)
Classification of Merchant Bankers
The SEBI has classified merchant bankers under four categories for the purpose of registration.
• Category-I can act as issue manager, advisor, consultant, underwriter and portfolio manager.
• Category-II can act as advisor, consultant, underwriter and portfolio manager.
• Category-III can act as underwriter, advisor and consultant only.
• Category-IV can act as consultant or advisor to the issue of capital.
Thus, only Category-I merchant bankers could act as lead managers to an issue. However, with effect from December 9, 1997, different categories of merchant bankers were abolished and only Category-I merchant bankers are registered by the SEBI.
Capital Adequacy Requirement
According to the regulations, the capital adequacy requirement shall not be less than the net worth of the person making the application for grant of registration. For this purpose, the net worth shall be as follows:
Category                                Minimum Amount
Category I                               Rs.5, 00, 00,000
Category II                             Rs.50, 00,000
Category III                            Rs.20, 00,000
Category IV                            Nil
Conditions for Registration of Merchant Bankers (Rule 4)
The Board may grant or renew a certificate to a merchant banker subject to the following conditions, namely;
a. the merchant banker, in case of any change in its status and constitution, shall obtain
the prior permission of the Board to carry on its activities as a merchant banker'
b. he shall pay the amount of fees for registration or renewal, as the case may be, in the
manner provided in the regulations;
c. he shall take adequate steps for redressal of grievances of the investors within one month of the date of the receipt of the complaint and keep the Board informed about the number, nature and other particulars of the complaints received;
d. he shall abide by the rules and regulations made under the Act in respect of the activities carried on by the merchant banker.
e. The certificate of registration or its renewal, as the case may be, issued under rule 4
shall be valid for a period of three years from the date of its issue to the applicant as
per Rule 5.
Restriction on Appointment of Lead Managers
The regulations state that the number of lead merchant bankers (issue manager to the issue)  may not exceed in the case of any issue of –
Size of the issue                                                          No. of lead managers
(a) Less than Rs. 50 crore                                                       Two
(b) Rs. 50 crore but less than Rs. 100 crore                            Three
(c) Rs. Rs. 100 crore but less than Rs. 200 crore                    Four
(d) Rs. 200 crore but less than Rs. 400 crore                          Five
(e) Above Rs. 400 crore                                                          Five
Essential Requirements & Procedure for Registration as Merchant Banker (Regulation 3)
1. An application by a person for grant of a certificate shall be made to the Board in Form A given in the Schedule of the Regulations
2. The application under sub- regulation (1) shall be made for any one of the following categories of the merchant banker namely:-
a. Category I, that is -
o   i. to carry on any activity of the issue management, which will inter-alia
consist of preparation of prospectus and other information relating to
the issue, determining financial structure, tie-up of financiers and final
allotment and refund of the subscription; and
o   ii. to act as adviser, consultant, manager, underwriter, portfolio manager.
b. Category II, that is, to act as adviser, consultant, co- manager, underwriter, portfolio manager;
o   c. Category III, that is to act as underwriter, adviser, consultant to an issue;
o   d. Category IV, that is to act only as adviser or consultant to an issue.
·         A) Notwithstanding anything contained in this regulation, with effect from 9th December,1997,
I. an application under sub-regulation (2) can be made only for carrying on the activities mentioned in clause (a) therein, and
II. an applicant can carry on the activity as underwriter only if he obtains separate
certificate of registration under the provisions of Securities and Exchange Board of India (Underwriters) Regulations, 1993, and
III. an applicant can carry on the activity as portfolio manager only if he obtains separate certificate of registration under the provisions of Securities and Exchange Board of India (Portfolio Manager) Regulations, 1993.
Other guidelines in the SEBI (Merchant Bankers) Regulations, 1992
SEBI has laid down several other guidelines in that are a must to be complied with. These are as follows:
·         Submission of the half-yearly unaudited result of financial documents to SEBI
·         Compulsory Appointment of Compliance Officer.
·         SEBI may send in an officer for inspection of records, books, etc.
·         SEBI may collect an authorization fee followed by annual or renewal fees.
·         There exists a minimum underwriting obligation upon lead managers to the extent of 5% of the size of the issue or of Rs. 25 lakh, whichever is lesser.
SEBI (Merchant Bankers) (Amendment) Regulations, 1997
CRB Scam in the capital market in 1997 led to the amendment in the SEBI (Merchant Bankers) Regulations, 1992. CRB Capital Market, which was registered with SEBI as category-I merchant banker and had also obtained license to act as non-banking financial company from RBI collapsed in May 1997 due to bouncing of cheques issued by the company in favour of its fixed deposit investors.
With the enactment of SEBI (Merchant Bankers) Amendment Regulation in 1997, the number of merchant bankers registered with SEBI also declined due to segregation of fund based and fee based activities, tightening regulations, increase in the requirement of net worth to rupees five crore and eligibility of only body corporate to be the merchant bankers. The number of merchant bankers declined from 802 in 1997-98 to 415 in 1998-99 and further to 186 in 1999-2000. From 2001-02 onward, the number of SEBI registered merchant bankers varied from 145 to 150. On March 31, 2008, their number stood at 155 which increased to 164 at the end of March 2010. As a result, there has been a quantitative and qualitative change in merchant banking scenario in India and only professional merchant bankers, committed to the profession remained in the field due to tight control of SEBI.
After the above amendments, measures like more transparency in disclosure requirements in offer documents, submission of prospectus to SEBI for approval, size of the issue, its firm allotment to different categories of investors, free pricing through book building process and mandatory underwriting by lead managers have been introduced.
Merchant Banking in India
 The first merchant bank was set up in 1969 by Grind lays Bank. Initially they were issue mangers looking after the issue of shares and raising capital for the company. But subsequently they expanded their activities such as working capital management; syndication of project finance, global loans, mergers, capital restructuring, etc., initially the merchant banker in India was in the form of management of public issue and providing financial consultancy for foreign banks. In 1973, SBI started the merchant banking and it was followed by ICICI. SBI capital market was set up in August 1986 as a fully fledged merchant banker. Between 1974 and 1985, the merchant banker has promoted lot of companies. However they were brought under the control of SEBI in 1992.
Recent Developments in Merchant Banking and Challenges Ahead:

The recent developments in Merchant banking are due to certain contributory factors in India. They are
·         The Merchant Banking was at its best during 1985-1992 being when there were  Many new issues. It is expected that 2010 that it is going to be party time for   Merchant banks, as many new issues are coming up.
·         The foreign investors –both in the form of portfolio investment and through foreign    Direct investments are venturing in Indian Economy. It is increasing the scope of   Merchant bankers in many ways.
·         Disinvestment in the government sector in the country gives a big scope to the  Merchant banks to function as consultants.
·         New financial instruments are introduced in the market time and again. This basically   Provides more and more opportunity to the merchant banks.
·         The mergers and corporate restructuring along with MOU and MOA are giving Immense opportunity to the merchant bankers for consultancy jobs.
 However the challenges faced by merchant bankers in India are
1. SEBI guideline has restricted their operations to Issue Management and Portfolio Management to some extent. So, the scope of work is limited.
 2. In efficiency of the clients are often blamed on to the merchant banks, so they are into trouble without any fault of their own.
 3. The net worth requirement is very high in categories I and II specially, so many professionally experienced person/ organizations cannot come into the picture.
 4. Poor New issues market in India is drying up the business of the merchant bankers. Thus the merchant bankers are those financial intermediary involved with the activity of transferring capital funds to those borrowers who are interested in borrowing. The activities of the merchant banking in India is very vast in the nature of  
The management of the customers securities
 Ø   The management of the portfolio
 Ø   The management of projects and counseling as well as appraisal
 Ø   The management of underwriting of shares and debentures
 Ø   The circumvention of the syndication of loans
 Ø   Management of the interest and dividend etc.

Developments in Merchant Banking Establishment:

  1. Setting up of Banks Subsidiaries
  2. Re-organisation of Private Firms
  3. Establishment of SUA
  4. Securities and Exchange Board of India (SEBI) 
  5. Discount and Finance House of India (DFHI)
  6. Credit Rating Information Services of India Ltd. (CRISIL)
  7. Stock-Holding Corporation of India Ltd. (SHC)

Merchant Banking Establishment: Development # 1.

Setting up of Banks Subsidiaries:
In order to meet the growing demand for broad-based financial services from the corporate sector more effectively, the merchant banking divisions of the nationalised Banks have started forming independent subsidiaries. These subsidiaries offer more specialised services with professional expertise and skills.
SBI Capital Markets Ltd., was incorporated as the first such subsidiary of SBI on 2nd July, 1986. Then Canbank Financial Services Ltd. was set up as wholly owned subsidiary of Canara Bank in 1987. PNB Capital Services Ltd. was promoted by PNB during mid-1988. Many more subsidiaries are being set up by other nationalised banks.

Merchant Banking Establishment: Recent Devleopments

Re-organisation of Private Firms:
Expecting tough competition from growing number of merchant banking subsidiary companies of nationalised banks, private merchant bankers have also started reorganising their activities e.g., J.M. Financial & Investment Consultancy Ltd., 20th Century Finance Corporation Lid., LKP Merchant Financing Ltd. etc. are some of the private sector firms of merchant bankers who have taken steps to reorganise their activities.

Merchant Banking Establishment: Development # 3.

Establishment of SUA:
In order to educate and protect the interest of investors, to provide information about new issues of capital market, to evolve a code of conduct for underwriters and to render legal and other  services to members and public, the Stockbroker Underwriters Association (SUA) was established in 1984. SUA works in co-ordination with merchant bankers and takes steps for promoting the activities of capital market.

Merchant Banking Establishment: Development # 4.

Securities and Exchange Board of India (SEBI):
To develop and regulate securities market, investor protection and to formulate rules and guidelines for regulation of securities market, the Central Government constituted Securities and Exchange Board of India on April 4, 1988.
The Board carries out all functions as may be delegated to the Board/Chairman by Central Government for the development and regulation of securities market. Persons dealing in security market, merchant bankers, underwriters, sub-brokers, portfolio managers, mutual funds etc. have to seek authorisation from the Board.

Merchant Banking Establishment: Development # 5.

Discount and Finance House of India (DFHI):
DFHI was incorporated as a company under the Companies Act, 1956 with an authorised and paid up capital of Rs. 100 crores. Out of this, Rs. 51 crores has been contributed by RBI, Rs. 16 crores by financial institutions and 33 crores by public sector banks.
It would also have lines of credit from public sector banks; refinance facility from the Reserve Bank of India in order to meet the working capital requirements. DFHI aims at providing liquidity in money market as it deals mainly in commercial bills.

Merchant Banking Establishment: Development # 6.

Credit Rating Information Services of India Ltd. (CRISIL):
CRISIL has been set up in 1987 to provide help to investors, merchant bankers, underwriters, brokers, banks and financial institutions etc. CRISIL rates various types of instruments such as debt, equity and fixed return securities offered to the public. It helps the investors in taking investment decisions.

Merchant Banking Establishment: Development # 7.

Stock-Holding Corporation of India Ltd. (SHC):
SHC was set up in 1986 by the All India Financial Institutions to take care of safe custody, delivery of shares and collection of sale proceeds of the securities. The setting up of SHC is bound to affect the capital market in future.

References:
1.      www.pondiuni.edu.in/.../Merchant%20Banking%20and%20Financial%20servicest200...
2.      https://www.slideshare.net/taher666/merchant-banking-guidelines
3.      shodhganga.inflibnet.ac.in/jspui/bitstream/10603/155244/9/09_chapter%203.pdf
6.      K.Ravichandran, “Merchant Banking & Financial Services”, Himalaya Publishing House.

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